Popmenu Launches Video Spotlight Menu as Diner Spending Falls
Image
Atlanta – October 15, 2026 -- Popmenu has launched Spotlight Menu, a video-led menu product that pairs its SEO and AEO tools with Instagram-style dish videos, as U.S. consumers cut restaurant spending to an average of $100 a week from $115 in June 2025.
The product is aimed at helping restaurants rank higher in Google and AI searches and win more orders. Popmenu serves more than 12,000 restaurants globally.
Popmenu survey finds 82% of U.S. diners favor menus with photos and reviews
In a 2026 Popmenu survey of 1,000 U.S. consumers, 82% said they are more likely to choose restaurants whose online menus feature photos and reviews over text-only menus. The same share said they are more likely to order a dish that has a video than one with only a photo.