Visalia, Calif. – September 15, 2026 -- Crunch Fitness franchisee Fitness Ventures LLC will open a $5 million, 50,000-square-foot club in Visalia, California, in late 2026, marking the company's 26th location in the state.
Crunch Visalia debuts the brand's new 3.0 design format
Located at 3535 S. Mooney Boulevard, the facility will feature Power Half Hour Circuit Training, Olympic lifting platforms, hot yoga, a functional HIITZone with indoor turf, HydroMassage beds, an infrared sauna, a Frost Locker, and Kids Crunch babysitting. Pre-sales open in late 2026, with memberships starting at $9.99 per month. The first 500 founding members will get $1 down, one month free, a t-shirt, and discounts on training packages.
Fitness Ventures targets 15 new openings this year
The Visalia club adds to Fitness Ventures' footprint of 123 locations across 30 states, with the operator on pace to exceed 130 locations by year-end. Founded in 2016 by CEO Brian Hibbard and backed by Meaningful Partners, the company operates in the high-value, low-price fitness segment and applies proprietary AI technology to portfolio performance. Hibbard said the new club combines a high-energy environment with pricing designed to fit a range of budgets.
Crunch climbs to No. 20 on Entrepreneur's Franchise 500 ranking
Crunch ranked No. 2 in the fitness category and No. 20 overall on the 2026 Entrepreneur Franchise 500, up from No. 32 the prior year, and was inducted into the ranking's Hall of Fame after 13 consecutive years on the list. The brand also moved up 720 spots on the Inc. 5000 list of fastest-growing U.S. companies for a second straight year. Crunch operates more than 585 gyms serving 4 million members across 41 U.S. states, the District of Columbia, Australia, Canada, Costa Rica, Puerto Rico, and India.