Genesis Adds $1M to Wildfire Rebuild, Sponsors Habitat LA Build
Image
Fountain Valley – October 13, 2026 -- Genesis committed an additional $1 million in 2026 to the next phase of its California Rises wildfire recovery initiative, while serving as Official Automotive Sponsor of Habitat for Humanity of Greater Los Angeles' ReBUILD LA program.
Genesis staff joined a 500-volunteer rebuild in Pacific Palisades and Malibu
Genesis employees worked alongside Habitat LA and community volunteers during Community Build Week, held Sept. 23-26. The four-day event drew more than 500 volunteers, plus corporate and civic leaders, to support wildfire survivors in Pacific Palisades and Malibu. The Genesis GV80 was displayed at the event as part of the brand's sponsorship presence.