Market Leadership

Roborock Holds Global No.1 Spot in Robotic Vacuums, Revenue Up 27.6%

Beijing – September 23, 2026 -- Roborock ranked No.1 globally in both unit shipments and sales value among robotic vacuum brands in H1 2026, according to IDC's Worldwide Quarterly Smart Vacuum Robotics Tracker for 2026Q2. The company also held the top spot in cumulative sales value among robotic vacuum brands for the period spanning Q1 2023 through Q2 2026.

Global robotic vacuum shipments reached 7.885 million units in Q2 2026

IDC data shows the market growing increasingly concentrated, with leading brands strengthening their positions as competition shifts toward technology innovation, premium products and deeper cleaning capabilities.

Insta360 Opens First US Flagship in Times Square, Tops 10M Cameras Sold

New York -- Insta360 opened its first flagship retail store outside Asia on September 19, 2026, taking a prime spot at 1515 Broadway in Times Square as the imaging brand surpassed 10 million cameras shipped worldwide.

Insta360 Holds Nearly 70% Share of Global 360° Camera Market

According to IDC, Insta360 ranked No.1 in the global 360° camera market in Q1 2026, with a shipment share of nearly 70%, maintaining a significant lead over competitors. The company also claims category leadership in 360o cameras in the U.S. market since entering in 2016, per Circana retail tracking data covering January 2020 to February 2025.