Prohibition Partners Launches PPX, Names Heidi Whitman Managing Director
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London – – October 06, 2026 -- Prohibition Partners has appointed Heidi Whitman as Managing Director of PPX, a new advisory and media pillar combining the firm's decade-old cannabis market infrastructure with her independent network of regulators, financiers and formulators across the UK, EU and Latin America.
Prohibition Partners merges a decade of client relationships with Whitman's independent advisory book
Prohibition Partners has worked with some clients since 2017, building intelligence, media and events infrastructure including Cannabis Europa, Cannabis Health, Mind Forward and Business of Cannabis. Whitman's own clientele, built across three independent ventures, a company exit and years of advisory work, now gains access to that full network under the PPX structure.