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Giving USA

85% of US, UK Donors Cite Affordability Crisis Limiting Giving, Kiva Poll Finds

SAN FRANCISCO – September 28, 2026 -- More than 4 in 5 adults in the United States (85%) and United Kingdom (86%) say cost-of-living pressures have stopped them from donating or donating more over the past six months, according to a new Harris Poll survey of over 3,000 adults commissioned by nonprofit lender Kiva.

Despite the squeeze, 77% of U.S. and 80% of UK adults still gave money in some form during the same period, the survey found. The data lands against a backdrop tracked by Giving USA, which recorded record total charitable giving of $617.20 billion even as individual donors' share of that total slid from roughly 80% in past decades to 64% today.