Stellantis Pro One

Stellantis Pro One Launches BEV-at-Diesel-Price Campaign Across Europe for Commercial Fleets

SHERIDAN, WYOMING - April 04, 2026 - Fleet operators and last-mile logistics companies across Europe now face a direct cost-parity challenge in their next van procurement cycle as Stellantis Pro One, the commercial vehicles business unit of Stellantis, rolls out a campaign pricing battery electric vans at equivalent total cost of ownership to diesel models.

Campaign structure and scope

Stellantis Pro One is positioning the campaign as a pan-European commercial offer, targeting the light commercial vehicle segment where diesel has historically dominated fleet purchasing decisions. The initiative covers the BEV variants within the Pro One portfolio, which spans brands including Citroën, Fiat Professional, Opel, Peugeot, and Vauxhall - each offering electric van models in the compact-to-midsize cargo range.

Stellantis Pro One launches Europe-wide BEV-at-diesel-price campaign to accelerate fleet electrification for compact and mid-size vans

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Stellantis Pro One launches Europe-wide BEV-at-diesel-price campaign to accelerate fleet electrification for compact and mid-size vans

SHERIDAN, WYOMING - March 06, 2026 - Stellantis Pro One has launched a Europe-wide commercial campaign that prices battery-electric versions of its Compact Van and Mid-Size Van ranges at the same level as their diesel equivalents, available through the end of June 2026. The initiative covers multiple LCV nameplates across Citroën, Fiat Professional, Opel, and Peugeot, and is positioned to remove purchase price as a key barrier for professional customers considering electrification. Operationally, the offer targets fleet and SME buyers who need to balance total cost decisions with payload and range requirements, while keeping vehicle selection aligned with day-to-day commercial use.