Tribune Media

WNET Group Hires Ex-Vox Media Exec Belser to Lead Distribution

Image
WNET Group Hires Ex-Vox Media Exec Belser to Lead Distribution

New York – November 10, 2026 -- The WNET Group, parent company of PBS flagship THIRTEEN, has appointed Steven Belser, a media executive with more than 20 years of experience, as Vice President of Distribution and New Revenue, effective this week.

Belser will unify programming, rights and clearances, research, and distribution goals to lead WNET's content distribution strategy across platforms, with a mandate to build audience reach and grow revenue. He joins the senior leadership team and reports to Edward F. O'Keefe, President and CEO of The WNET Group.

Jen Danielson will step down as VP Distribution by early 2027

Danielson's departure from her Vice President, Distribution role is scheduled for early 2027, leaving Belser to take over the combined distribution and revenue remit.