Whipsaw Launches New Cohort of Hardware Accelerator The Workshop
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San Francisco – September 21, 2026 -- Whipsaw, the design and innovation firm behind Tonal, Owala, and Brita, has launched a new 10-week cohort of The Workshop, its accelerator for early-stage hardware founders, with a Demo Day set for December 2026.
New cohort targets health, wellness, and home hardware startups
The program, which kicked off earlier this month, brings together early-stage founders building products across health, wellness, and home categories. Unlike traditional accelerators built on lectures and pitch competitions, The Workshop pairs founders directly with Whipsaw's multidisciplinary team of industrial designers, experience designers, engineers, strategists, and brand experts.