Vinitaly.USA Sells Out 118,400 Sq Ft, Draws 600+ Buyers
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New York – September 20, 2026 -- More than 600 importers, distributors and HoReCa operators have registered for the third edition of Vinitaly.USA, set for October 26-27 at Pier 36 on Manhattan's Lower East Side, with organizers Veronafiere and the ITA – Italian Trade Agency now extending buyer recruitment into Canada and Mexico.
Exhibition space sells out at 118,400 square feet
The full exhibition floor at Pier 36 is officially sold out, with Italian participation reaching 300 exhibitors and approximately 2,500 wine labels on display. Regional groups including Friuli Venezia Giulia, Lazio, Sardinia and the Enoteca Regionale dell'Umbria are represented alongside consortia such as Asti DOCG, Brunello di Montalcino, Prosecco DOC, Lugana DOC and Delle Venezie DOC.