SHERIDAN, WYOMING – Dec. 6, 2024 – Dataline Solutions, a leading provider of MIS/ERP software for the printing industry, has announced the acquisition of PRAGMA Informationssysteme GmbH, a prominent German software developer for medium to large printing companies. This strategic move strengthens Dataline's presence in the DACH region and marks a significant step in its European expansion strategy.
Strategic Alignment in the Graphic Arts Industry
PRAGMA, founded in 1992, was previously acquired by Bertsch Innovation, a software company outside the graphic arts industry. However, it became evident that PRAGMA's specialized focus on printing software solutions required a partner with deep industry knowledge.
"While Bertsch Innovation achieved success in other sectors, it became clear after two years that PRAGMA was better suited to a specialist in graphic ERP software," states the press release.
Dataline, with its proven track record in the graphic arts industry and successful integration of previous acquisitions like Insad (Netherlands), Loiston (Finland), and Palmart (Spain), is ideally positioned to support PRAGMA's continued growth.
Shared Vision for the Future of Printing
Both Dataline and PRAGMA share a common vision for the future of the printing industry, recognizing the critical need for advanced automation and powerful workflows to maintain competitiveness in the global market.
Michael Baumeister, PRAGMA's leader, expressed optimism about the acquisition, stating, "We are excited to join forces with a strong partner like Dataline. Under their guidance, we can ensure the continuity of service and support for our customers. We share the same vision: the graphic arts industry in Germany needs advanced automation and powerful workflows to maintain its competitiveness in the global market. Dataline’s expertise and products have proven to be perfectly suited for this, and we firmly believe that together we can make great strides.”
Expanding Reach and Customer Focus
The acquisition provides Dataline with a strong foothold in the German market, the largest print production market in Europe.
Dirk Deroo, CEO of Dataline, highlighted the strategic significance of the acquisition: “The German graphic arts industry is the largest print production market in Europe. For Dataline, it has long been a growth market with significant potential, where innovative Print MIS/ERP software can make all the difference. With PRAGMA as a strong partner, we can now establish a solid foundation in the DACH region and serve our customers better at the local level. This investment not only adds a valuable customer portfolio to our company but also brings a team of experienced and motivated specialists.”
Commitment to Customer-Centric Integration
Dataline and PRAGMA have already initiated an integration process with a strong emphasis on customer-centricity. Both companies express confidence in Chroma, PRAGMA's software suite, and its ability to meet the specific needs of printing companies.
Chroma Software: A Powerful Solution for the Printing Industry
Chroma offers a comprehensive suite of modules designed to optimize various aspects of print production:
- Chroma Plan: An advanced Production Planning System (PPS) for optimizing production schedules and maximizing machine utilization.
- Chroma BDE: A Shop Floor Data Collection (BDE) solution for real-time production data and performance analysis.
- Chroma MIS: A Management Information System (MIS) for collecting and analyzing business data to support informed decision-making.
- Chroma Logistik: A module for optimizing logistical processes, including inventory management and transport planning.
Chroma's key strengths include real-time insights, seamless integration between modules, flexibility, and efficiency gains through automation.
Dataline's Continued Growth Strategy
Dataline remains committed to strengthening its position in the European market through strategic acquisitions and partnerships. The company aims to build a connected organization that respects the unique characteristics of each business and customer, ultimately contributing to the economic health and profitability of printing companies across Europe.
About Dataline Solutions
Founded in 1997, Dataline Solutions is a leading provider of MIS/ERP software for the printing industry. Its flagship product, MultiPress, is designed to streamline processes, automate workflows, and boost profitability for printing companies of all sizes. With over 90 employees, a network of certified partners, and five offices across Europe, Dataline serves over 1,000 print media companies.
About MultiPress
MultiPress is a leading MIS/ERP software solution in the European graphic arts industry. This modular software provides comprehensive functionality for managing all aspects of a printing business, from customer management and quotation calculation to production planning, logistics, and invoicing. MultiPress has earned the trust of over 10,000 daily users across 1,200 locations and has been recognized with a European Digital Press award for five consecutive years.