SHERIDAN, WYOMING – August 27, 2025 – Telekom Deutschland’s flagship innovation forum, Digital X, is returning to Cologne on September 10, 2025, in a new format dedicated entirely to artificial intelligence. Marketed as the “Focus Edition AI” under the banner “Ready for AI,” the event will gather over 4,000 decision-makers, technology leaders, and policymakers at the Confex Center to explore how AI is shaping business value, operational efficiency, and Europe’s digital competitiveness.
AI Positioned as a Growth Driver for Enterprises
Telekom executives are framing artificial intelligence not merely as a technology trend, but as a long-term accelerator across the economy. Klaus Werner, Managing Director of Business Customers at Telekom Deutschland and host of Digital X, emphasized: “Artificial intelligence is more than just a technology trend. It is becoming an accelerator in all areas of the economy. Digital X offers guidance and shows how companies can use AI to create value for themselves.”
The event will highlight the interplay between AI, cloud computing, and cybersecurity as a foundation for scalable adoption. In addition, the program dedicates attention to public sector applications, particularly mission-critical communications for government and infrastructure operators.
Innovation Playground: Tangible AI for Real-World Workflows
Unlike typical conferences that emphasize theory, Digital X promises hands-on demonstrations across 10,000 square meters of exhibition space. Enterprises and start-ups will showcase applied use cases where AI improves workflows, reduces operational barriers, and enhances customer experiences. Among the featured innovations:
- Solos AI Smart Glasses – provide real-time ingredient recognition and step-by-step cooking instructions, positioning AI as a productivity tool in everyday tasks.
- Cognigy Agentic AI – demonstrates empathetic, autonomous interactions for sectors like travel bookings and customer service, setting a benchmark for conversational AI.
- Even Realities Glasses – enable live translation directly in the user’s field of vision, removing language barriers for international collaboration.
- Warmland AR Visualization – presents climate change consequences with immersive miniature landscapes, linking AI and sustainability strategies.
- Digital Art Room – merges AI, sound, and light into interactive art experiences, including a live AI-completed performance of Beethoven’s 10th Symphony.
Global Thought Leaders Address Market Challenges
More than 30 speakers across three stages will address AI’s impact on business and society. Featured voices include economist Scott Galloway, political economist Maja Göpel, Deutsche Telekom CEO Tim Höttges, cybersecurity researcher Keren Elazari, and Oliver Kahn in his new role as entrepreneur. Sessions are designed to connect AI adoption to broader issues such as sustainability, workforce transformation, and competitive strategy for European enterprises.
Strategic Implications for Digital Competitiveness
For B2B decision-makers, the Cologne gathering represents an opportunity to benchmark emerging AI solutions against existing business processes. From cloud-enabled security architectures to human-centric AI interfaces, the solutions on display are intended to demonstrate measurable ROI. By positioning itself as a neutral convening space, Telekom aims to align corporates, SMEs, and public stakeholders around shared digital priorities.
A Platform for Action on Europe’s Digital Agenda
Digital X Focus Edition AI is not only a showcase but also a policy-aligned initiative. The event’s structure underscores Europe’s need to accelerate AI adoption responsibly, combining innovation with regulatory guidance and sustainability. With its concentrated program and curated audience, the forum is positioned as a catalyst for Europe’s broader digital agenda.
Executives and professionals interested in attending or partnering can learn more at www.telekom.com/digitalx.