Gamehaus to Take 56% of Anamana Parent, Shift Growth to AI Video

SHANGHAI – November 05, 2026 -- Gamehaus Holdings (Nasdaq: GMHS) expects to hold about 56% of Techforge Co., Ltd, the holding company of AI-native micro-serial platform Anamana, once a deal signed on November 2, 2026 closes. Closing is expected in November 2026, subject to closing conditions.

Gamehaus makes Anamana its primary growth engine

Founder and Chairman Feng Xie outlined the strategy in a letter to shareholders. After closing, Anamana is to become Gamehaus's primary growth engine, while the existing mobile gaming business will be run for cash flow and profitability rather than scale.

Gamehaus plans to apply its publishing, user acquisition, data analytics and monetization capabilities to Anamana's content. Xie's stated long-term goal is a global AI-native entertainment group spanning games, micro-serials and future interactive formats.

Anamana Studio claims up to 97% lower production costs

Anamana was founded in 2025. Its agentic AI production platform, Anamana Studio, lets human storytellers produce serialized video with up to 97% lower capital, time and manpower costs than traditional live-action microdrama production, according to the company. Genres that are costly to film, such as fantasy, science fiction and animated-style series, become practical under this model.

Anamana distributes through its own app and through third-party services including YouTube and TikTok. Creators share in the revenue their content generates. The company also runs an incubator for AI-native creators and targets Tier 1 markets, which it describes as mature, high-paying markets for digital content.

Related-party link triggers board and audit committee review

An entity controlled by Xie is among the selling shareholders of Techforge shares. The Gamehaus board and its audit committee therefore reviewed and approved the transaction.

Five post-closing priorities include consolidated reporting

Gamehaus listed five priorities after closing:

  • Content supply: growing the number of creators on Anamana Studio.
  • Audience growth: applying Gamehaus's user acquisition and data capabilities to Anamana's own app and third-party platforms.
  • Disciplined commercialization: investing only where returns are clear, and scaling what works.
  • Integration and transparency: Anamana's results are expected to be consolidated into Gamehaus's financial statements from the closing date.
  • A stable gaming foundation: managing the gaming portfolio for cash flow and profitability.

Over the longer term, Gamehaus plans to work with select creators worldwide on increasingly personalized, interactive entertainment in which the line between story and game blurs.

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