Gentlebrand and Argea Unveil Premium Brilla Still Bottle for Italian Wine Portfolio
SHERIDAN, WYOMING – July 21, 2025 – Gentlebrand, the Italian design agency renowned for its creative packaging concepts, has partnered with leading Italian wine group Argea to launch the premium Brilla Still wine bottle — a design innovation that elevates Argea’s portfolio and strengthens its brand positioning in the global wine market.
This collaboration reflects Argea’s strategic focus on blending tradition with contemporary design. The company, known for championing Italy’s wine-growing heritage, engaged Gentlebrand to reimagine one of its sparkling wines by transforming both its bottle and brand character. The result is a striking bottle that merges elegance with modern Italian flair.
A Design Evolution with Strategic Purpose