Campbell, Calif. – September 22, 2026 -- Centric Software confirmed that Los Angeles-based fashion brand STAUD has gone live with its Centric PLM platform, centralizing product development data across internal teams and manufacturing partners.
STAUD centralizes product workflows in single digital environment
STAUD, founded in 2015 by Sarah Staudinger and George Augusto, produces handbags, ready-to-wear and accessories. The brand implemented Centric PLM to organize product-related information and streamline development workflows, replacing fragmented processes with a unified digital system accessible to both internal staff and external manufacturing partners.
Centric Software cites productivity gains for PLM adopters
Centric Software positions its PLM solution as capable of delivering up to 50% improvement in productivity and a 60% decrease in time to market for fashion, outdoor, footwear and private label brands. Fabrice Canonge, CEO of Centric Software, said the company was pleased that STAUD is now live with Centric PLM to manage its product development information and workflows.
Deployment adds to Centric's fashion-sector client base
Centric Software, headquartered in Silicon Valley and a subsidiary of Dassault Systèmes, provides concept-to-commercialization software for retailers, brands and manufacturers across fashion, luxury, footwear, outdoor, home, food & beverage, cosmetics and consumer electronics segments. The STAUD deployment extends the vendor's footprint among independent fashion labels seeking to digitize product lifecycle management ahead of scaling operations.