Mobile Advertising

BIGO Ads Ranks No. 7 Globally in AppsFlyer Android Gaming Index

SINGAPORE – November 02, 2026 -- BIGO Ads, the deep learning-based advertising platform of JOYY Inc. (NASDAQ: JOYY), ranked No. 7 globally in the Android Gaming Overall Power Ranking of AppsFlyer's Performance Index 2026, securing 11 placements across gaming and non-gaming rankings.

The placements span global rankings and regional markets in Europe, North America and Latin America. AppsFlyer publishes the index annually to benchmark mobile media platforms by device, region and app category for advertisers choosing user acquisition partners.

BIGO Ads takes No. 5 in Eastern Europe and Latin America for Android Gaming Overall

In the same ranking, BIGO Ads placed No. 8 in North America and No. 21 in Western Europe. The company credits exclusive in-house inventory and a broad network of partner apps for its reach across regions.