Retail Expansion

Los Angeles – September 25, 2026 -- NO CAP! Soda Pop has become the No. 1 modern soda brand by both dollar sales and units sold at a national convenience retailer operating more than 2,000 stores, according to the retailer's latest 12-week SPINS data.

Brand overtakes Poppi and Olipop within six months of shelf entry

The ranking arrives less than six months after NO CAP! entered the chain, placing it ahead of modern soda rivals Poppi and Olipop at the retailer. NO CAP! also ranked No. 8 among all carbonated soft drink brands across the same network.

Co-founder cites capital disadvantage against larger rivals

"To become the No. 1 modern soda with this retail partner less than six months after hitting shelves is a huge moment for us," said Vinny Wilson, co-founder of NO CAP! Soda Pop. He noted the brand competed against companies with significantly more capital, distribution and years in the market.

Los Angeles – September 25, 2026 -- Thirteen Lune has launched Studio 13, a bi-annual accelerator program developed with strategic investment firm Helios & Partners, offering selected beauty brands up to $100,000 in seed funding per $1 million in annual revenue.

Program targets brands generating $1.5 million or more in annual revenue

Helios & Partners and Thirteen Lune will jointly evaluate applicants, selecting 13 high-potential beauty brands per 13-week cohort. Cohorts run twice yearly, in January and June, with participants receiving direct seed capital, retail integration across Thirteen Lune's digital platform and Los Angeles flagship store, and enterprise commerce support.

Malibu, Calif. – September 22, 2026 -- BIRKENSTOCK Americas has opened its 24th company-owned US retail location in Malibu, California, marking a continued expansion of its direct-to-consumer footprint on the West Coast.

New store anchors Malibu's Cross Creek Ranch mixed-use development

The store is situated at Cross Creek Ranch, 23465 Civic Center Way, Suite #850, a recently opened retail and dining destination in Malibu's Civic Center. The location carries the full BIRKENSTOCK range for women, men and kids, including sandals, clogs, sneakers, shoes and boots, alongside the brand's Care Essentials line and a new plant-based nail polish collection.

Austin, Texas – September 22, 2026 -- Mendocino Farms opened its 102nd restaurant nationwide on September 22, marking its third Austin location at 1100 South Lamar Boulevard, Suite 1125, and expanding its Texas footprint to 14 restaurants statewide.

Chain expands Austin presence following two prior openings

The South Lamar site follows earlier debuts at Arbor Trails and West 38th Street, building out the fast-casual chain's third foothold in the Austin market since entering the city in 2025.

Chief Marketing Officer cites sustained local demand since 2025 entry

"Ever since we opened our first Austin location in 2025, the community has embraced Mendocino Farms and showed us incredible support," said Alicia Mowder, Chief Marketing Officer of Mendocino Farms, noting the new opening reflects continued customer traction in the region.

New York -- Insta360 opened its first flagship retail store outside Asia on September 21, 2026, taking a prime spot at 1515 Broadway in Times Square as the imaging brand surpassed 10 million cameras shipped worldwide.

Insta360 Holds Nearly 70% Share of Global 360° Camera Market

According to IDC, Insta360 ranked No.1 in the global 360° camera market in Q1 2026, with a shipment share of nearly 70%, maintaining a significant lead over competitors. The company also claims category leadership in 360o cameras in the U.S. market since entering in 2016, per Circana retail tracking data covering January 2020 to February 2025.

Sarasota – September 20, 2026 -- Chicken Salad Chick will open its third Southwest Florida restaurant on September 29 at 6650 Fruitville Road in the Fruitville Farms shopping center, marking the brand's first location in Sarasota County.

First 100 guests in line win free chicken salad for a year

The chain's grand-opening giveaway offers the first guest in line at 10:30 a.m. one free large Quick Chick portion weekly for a year, while guests two through 100 receive the same portion monthly for a year. Additional daily promotions through October 3 include free Tervis Tumblers, grocery totes and Chick Coolers for the first 50 guests each day who purchase a two-side meal or equivalent.

Littleton, Colorado – September 19, 2026 -- Employee-owned retailer SCHEELS will open its 38th store in Littleton, Colorado in 2029, creating more than 500 new jobs before the doors open.

SCHEELS anchors new Mineral Place development alongside Costco

The flagship store is planned as an anchor retailer at the Mineral Place development, positioned along the C-470 corridor in the Denver metro area's growing Front Range region.

CEO Matt Hanson calls the store the company's deepest commitment to Colorado

"On behalf of our employee-owners, we could not be more excited to expand our footprint across Colorado's Front Range," said SCHEELS CEO Matt Hanson, adding that the store will serve as a destination bringing families together and generating hundreds of career opportunities.

Dublin, Ohio – September 19, 2026 -- Little Diggers, the construction-themed indoor sandbox playspace chain, has signed more than 50 franchise locations across the U.S. and now operates six corporate-owned stores, with additional openings planned before year-end.

Franchise pipeline swells after 2025 launch

Since opening its franchising arm in 2025, the company has fielded thousands of inquiries from all 50 states and more than 85 countries. Signed or in-development locations now span 21 states, including Arizona, Florida, Georgia, Illinois, Massachusetts, Michigan, New York, North Carolina, Ohio, Pennsylvania, Tennessee, Texas and Wisconsin. Little Diggers plans to expand into California, with location details to be announced.

Wilmington – September 15, 2026 -- SweetNight, a global sleep solutions company, has placed its mattresses on the sales floor of Nebraska Furniture Mart (NFM), one of the largest home furnishings retailers in the United States, marking its expansion beyond e-commerce and social commerce into brick-and-mortar retail.

Products have been stocked at NFM since mid-May 2026

The rollout includes SweetNight's CoolNest® Series, a cooling sleep collection built on its proprietary CoolNest® System combining airflow technology and ergonomic support, alongside the Twilight Hybrid Mattress, one of the company's top-performing hybrid models.