SHERIDAN, WYOMING - April 13, 2026 - Xerox Corporation is broadening its workplace and digital printing portfolio by integrating the Lexmark A3 9-Series into its product lineup, extending flexibility for business print environments and reinforcing the company's push to consolidate document management, IT solutions, and workflow automation under a single vendor relationship. The move signals Xerox's intent to compete more aggressively in the mid-market and enterprise A3 segment, where multifunction device procurement decisions carry significant managed print and IT services revenue downstream. For organizations evaluating print fleet consolidation, the expanded lineup alters the competitive shortlist by combining Xerox's established managed services infrastructure with Lexmark's hardware engineering. The strategic partnership with Aston Martin Aramco Formula One® Team further positions Xerox as a technology performance brand in global B2B markets.
Lexmark A3 9-Series integration
The Lexmark A3 9-Series joins the Xerox portfolio as a direct complement to existing multifunction and office laser printers, targeting businesses that require high-volume A3 output across distributed office environments. Xerox is marketing the series on three core attributes: versatility, speed, and precision, language that maps directly to enterprise procurement criteria around throughput reliability and total cost of ownership. The addition gives channel partners and direct sales teams a broader hardware range to position against competing managed print contracts, particularly in segments where Xerox's own A3 offerings faced specification gaps.
Customers can now access Lexmark SMB printers and supplies through Xerox's existing sales infrastructure, including the Xerox Online Store, Enterprise Store, and authorized sales locations. This distribution alignment means procurement teams do not need to manage separate vendor relationships for Lexmark hardware when it is deployed within a Xerox-managed print environment, reducing administrative overhead in multi-device fleet contracts.
Software, workflow, and content management offerings
Xerox's software stack spans print management, enterprise content management, personalized communication software, and production workflow automation, all accessible through the Workflow Central Platform. These tools address the full document lifecycle from capture and digitization through to automated routing, invoice management, and cloud print delivery via the Content Hub. Organizations running legacy paper-intensive processes - legal, healthcare, financial services, government - are primary targets for this layered software approach.
The Workflow Central Platform acts as the integration layer connecting physical print infrastructure with digital document processes, enabling organizations to reduce manual handling steps and enforce compliance-driven document retention policies. Capture and Workflow Automation Services extend these capabilities into back-office functions, allowing records to be digitized, indexed, and routed without manual intervention at the point of capture.
IT solutions and managed services scope
Beyond printing, Xerox IT Solutions now covers data solutions, device lifecycle services, modern infrastructure solutions, modern workforce solutions, network solutions, and security and compliance services. This positions Xerox as a managed services provider extending well beyond the printer fleet, competing in segments traditionally owned by IT services firms and value-added resellers. Device lifecycle management is particularly relevant for enterprise procurement officers managing hardware refresh cycles across thousands of endpoints.
Security and compliance services address a growing requirement in regulated industries where document security, printer network exposure, and data handling must satisfy audit standards. Xerox's eXceptional Vigilance framework is referenced as the underlying security architecture for protecting documents and devices across the managed environment. Organizations in healthcare, legal, and financial services face the most direct pressure to demonstrate printer network security as part of broader IT compliance posture reviews.
Business impact
Procurement leads managing enterprise print fleet contracts face a materially different vendor evaluation in 2026 now that Xerox's portfolio spans both Xerox-branded and Lexmark A3 hardware within a unified managed print services wrapper. A single-vendor managed print contract can now cover a wider device specification range without requiring a secondary Lexmark relationship, compressing vendor shortlists and simplifying service-level agreement negotiations. Fleet consolidation decisions that were previously split between two procurement tracks can now be routed through a single Xerox agreement, affecting budget allocation for hardware, consumables, and service contracts simultaneously.
IT Operations directors and Modern Workforce Solution managers must account for Xerox's expanded IT services footprint when evaluating infrastructure partnerships. Network solutions, device lifecycle services, and security and compliance offerings now compete directly with pure-play IT managed service providers for budget that sits outside the traditional print category. For organizations in regulated sectors - healthcare, legal, government, financial services - the convergence of print security and IT compliance services under one provider changes the vendor risk assessment framework and may accelerate consolidation decisions in 2026 budget cycles where separate print and IT service contracts are up for renewal.