Ameritas

Ameritas Backs 550 Advisors With $22.2B Platform Expansion

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Ameritas Backs 550 Advisors With $22.2B Platform Expansion

Lincoln – October 19, 2026 -- Ameritas is expanding advisor recruiting and business development through Ameritas Investment Company (AIC) and Ameritas Advisory Services (AAS), which together support more than 550 financial professionals and oversee $22.2 billion in customer assets.

AIC and AAS manage $13.7 billion in assets under management

As of Dec. 31, 2025, the two units held $13.7 billion in assets under management alongside the $22.2 billion in total customer assets. Financial Planning's IBD Elite 2026 survey ranked both firms among the nation's top 20 independent broker-dealers in wealth management by annual revenue.