CommonGround

Omaha, Neb. – September 18, 2026 -- Farmers National Company, the largest U.S. land management firm, has built out CommonGround, a digital marketplace acquired in early 2026 to bring transparency and valuation data to farmland leasing transactions.

Farmers National acquired CommonGround in early 2026 to pair digital tools with its ground network

The acquisition gives Farmers National a technology layer to complement its land professionals operating across more than 30 states. The company positions the deal as part of a broader push to modernize farmland asset management amid volatile commodity prices, shifting interest rates, and rising input costs.