iLOQ

Oulu, Finland – September 25, 2026 -- iLOQ, the Finnish smart access technology company that reported €150 million in turnover in 2025, has launched a new global brand campaign featuring Formula 1 World Champion Kimi Räikkönen and his son Robin Räikkönen.

Campaign extends a multi-year sponsorship from Kimi to the next generation of the Räikkönen family

Titled "The Next Generation Is Coming," the campaign builds on iLOQ's longstanding partnership with Kimi Räikkönen, now extended to Robin as he develops his own career in karting. Kimi Räikkönen retired from Formula 1 in 2021 after a career spanning more than two decades and now supports Robin as a mechanic, describing his role as offering options rather than instructions during Robin's development on the track.