Cross Screen Media Bundles Voter Persuasion Into Public Affairs Ad Buys
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ALEXANDRIA – November 10, 2026 -- Cross Screen Media (CSM) has launched a public affairs advertising bundle that includes voter surveys, message testing and supporter activation in the media buy, with no out-of-pocket fees for agencies.
CSM extends campaign tools to post-election policy fights
The political advertising and cross-screen measurement company is applying the audience segmentation, persuasion and measurement tools used in campaigns to advocacy work. It targets public affairs agencies and advocacy groups seeking to move policy issues for clients. The bundle aims to reach decision-makers directly while building the public support and pressure needed to shift policy.