Dealer Marketing

Carsforsale.com Tops 12 Lead Providers With 7.0% Close Rate

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Carsforsale.com Tops 12 Lead Providers With 7.0% Close Rate

Sioux Falls – November 04, 2026 -- Carsforsale.com converted 7.0% of dealership leads into vehicle sales, the highest close rate among 12 automotive lead providers in an AutoRaptor study of more than 900,000 leads.

AutoRaptor study ranks Carsforsale.com first across 316 independent dealerships

The study, published October 23, covered leads generated between August 2025 and July 2026. It counted a lead as converted if it led to a vehicle purchase within 90 days. The study average was 4.5%.

Carsforsale.com says its rate is nearly 3x that of CarGurus and more than 2x that of Autotrader. It also says the rate is more than double that of every major competitor evaluated.

Carsforsale.com prices plans from $99 per month

The company is pairing the result with a low entry price. Service starts at $99 per month, and it markets the offer as performance without a premium cost.