Beko

ANTALYA – November 12, 2026 -- Scope 3 value-chain emissions account for 99% of Beko's total emissions, and more than 80% of those come from products in use in people's homes, CEO Can Dinçer told COP31 delegates while arguing that appliance efficiency is the company's biggest lever for cutting emissions.

Dinçer spoke on the panel 'From Efficiency to Resilience: The Role of the Home-Appliance Industry in the Energy Transition' at the pavilion of Beko's parent, Koç Holding. He said the energy transition must electrify smarter as well as faster, and that much of that work happens in the home.

Berlin – September 10, 2026 -- Grundig, the European premium home appliance brand owned by Beko, unveiled a new product lineup at IFA 2026, marking a fresh phase in its strategic licensing partnership with Chinese manufacturer Changhong.

Changhong gains brand license for select Grundig categories and markets

The IFA showcase followed Beko's decision to grant Changhong a license to use the Grundig brand for specific product categories and markets. The arrangement pairs Changhong's research, manufacturing and supply-chain capabilities with Grundig's European heritage and existing market presence, with both companies stating the goal is to expand Grundig's reach across Europe and other international markets.

Berlin – September 09, 2026 -- Grundig, the European premium home appliance brand, unveiled a new product lineup at IFA 2026 spanning televisions, refrigerators, washer-dryers and air conditioners, marking a new phase in the strategic alliance between parent company Beko and Chinese manufacturer Changhong.

Changhong secures Grundig brand license for select categories and markets

The IFA showcase confirmed that Changhong has been granted a license to operate under the Grundig brand in certain product categories and markets. The arrangement combines Changhong's research, manufacturing and supply-chain capabilities with Grundig's European market heritage, with both companies stating the alliance will expand Grundig's commercial reach across Europe and other international markets.